Simon Pittman
Better Tech for Non-Technical People.
I help busy founders & solopreneurs adopt lean AI systems — easily. My unfair advantage? 20+ years as a theatre director is the ultimate training for the AI era.
Better Tech for Non-Technical People.
I help busy founders & solopreneurs adopt lean AI systems — easily. My unfair advantage? 20+ years as a theatre director is the ultimate training for the AI era.
Your business has grown, but your systems haven't. I teach non-technical founders the CASA method — consolidate, architect, systematise, activate — so you build one source of truth for your business, and AI helps do the busy work inside it.
310K+ community learning to use technology intentionally. Notion systems, Apple ecosystem, agentic workflows, desk setups — and the craft of using tools beautifully.
From the RSC and the West End to immersive theatre worldwide. Currently directing Next To Normal Immersive and The Great Christmas Feast.
I've spent twenty years making theatre so far — directing, choreographing, and building ensembles with some of the UK's most exciting companies. Then I discovered that thinking like a director gives you an unfair advantage in the age of AI.
I never learned to code. What I had was two decades of structuring complex creative processes and making something out of nothing. Now I help busy founders and solopreneurs build lean AI systems that scale their business — without the burnout. If you know how to lead and direct collaborators, you already have the edge for working with agentic AI.
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"Simon doesn't sell you a template — he creates a system that fits your life. My business management has improved significantly. You're not just buying a system for today. You're working with someone who's always one step ahead."
Tom Hill Founder, ViewfromtheHILL
Twenty years directing theatre taught me how to hold a room, tell a story, and make the complex feel effortless. Now I bring that to the stage as a speaker — making agentic AI and systems thinking genuinely accessible, without the jargon or the weeds.
Whether it's AI systems, content, theatre, or speaking — I'd love to hear from you.
Conferences, panels, and keynotes on agentic AI, creative leadership, and systems thinking.
partnerships@bettercreating.comSponsorships, collaborations, and integrations across YouTube, content, and products.
hello@bettercreating.comFor all theatre enquiries, please contact my agent.
Casarotto Ramsay & Associates →
